Mobileye for most that don't know is an advanced technology company that develops vision-based Advanced Driver Assistance Systems for automobiles etc. This technology offers advanced Visual and auditory warnings of impending collisions.
I have attached three videos here:
(1) The 1st video describes in more detail about who Mobileye is, and what they actually do.
(2) The 2nd is a video of a 2014 Tesla model S equipped with the Mobileye collision aviodance system.
(3) The 3rd video is what bloomberg had to say about Mobileye's IPO opening on friday.